Cool Blue is a multi award-winning PR, social media, digital and graphic design agency, we’re experts in each field, and most importantly in making them work together.
Our clients are international, national and regional high-flyers who pick 'n' mix from our menu of skills, from top-notch digital and social campaigns to clever and efficient web development and design, and from results-driven media relations to un-ignorable drop-dead gorgeous direct mail.
The depth and scope of our collective skills helps us produce work that is fluid and seamless. It also means we don't encounter the creative and quality-associated risks involved in sub-contracting tasks to multiple agencies.
We love to pull it all together into unbeatable integrated campaigns and the case studies here give just a feel of what we can do.
Ok – so that may be a bit melodramatic of me. However, according to a new study by social media analytics firm Socialbakers – when it comes to watching videos on Facebook, YouTube is extremely endangered. Since January 2014 there has been a steady decline in YouTube’s market share, with Facebook numbers doubling in the…Read more...
Working with Cool Blue is always a pleasure. As a team with former journalists and PR experts they understand the pressures of working within the newspaper environment and can deliver accordingly.
Brian Aitken, Editor, The Journal
Cool Blue’s understanding of the region, the people and the news agenda is second to none. The team includes several former journalists which means they fully understand the needs of the industry, the deadlines and the demographic and they’re always a pleasure to work with.
Darren Thwaites, Editor, Evening Chronicle
I know that when I deal with Cool Blue, its staff - who work hard to develop a working relationship of trust - have considered all options and formulated a proposal which consistently works both for myself and the organisation involved. In a fast-changing media world, Cool Blue is clearly ahead of its competitors in its use of digital media to enhance more traditional print coverage and link with a new, wider audience.
Chris Styles, Editor, The Evening Gazette
The team at Cool Blue are a pleasure to work with and one of the most reliable and efficient PR agencies I know. Cool Blue consistently provides accurate and interesting copy, responds to requests and deadlines and always includes good images. It makes our relationship hassle-free.
Jayne Dawson, Features Editor, Yorkshire Evening Post
Julie and the team at Cool Blue have a knowledge and passion for digital news and video that’s hard to beat. As a former journalist she’s highly experienced at bringing a story idea to fruition, and along with the team at Cool Blue ensures it reaches as wide an audience as possible via print and online. Always a joy to deal with!
Andrew Glover, Head of Video, Sunderland Echo, Shields Gazette, Hartlepool Mail
Working in the media means dealing with many PR agencies. Dealing with Hannah and Cool Blue is always a joy. As a former journalist herself, Hannah knows exactly what journalists need and what makes a good story. She’s an excellent journalist and an excellent PR. I wouldn’t hesitate in taking a call from her about a potential story and I hope to continue working with her in the future.
Urmee Khan, Producer, BBC News Channel
Working as a newspaper executive across titles I deal with numerous PR agencies. Cool Blue stand head and shoulders above all others. They deliver to deadline and understand the demands of a busy newsroom.
Angela Upex, Head of Business, Features and Commercial at NCJ Media
June Kelly’s years of experience as a journalist pay off in the competitive world of public relations. She is fast, accurate, imaginative and always understands a journalist’s needs and how to meet them. Whenever I see her name attached to a press release then I know it is worth reading.
Iain Laing, Chief Desk Editor - Business, The Journal, Evening Chronicle, Sunday Sun
It has been a pleasure to work with Cool Blue over recent years. They have a good sense of what journalists are, and just as importantly aren't, interested in and produce informative, well-written releases on a range of subjects.
Kevin Clarke, Business Editor, Sunderland Echo
The team at Cool Blue are efficient, quick and understand the pressures I am under as a journalist. The team is always a delight to work with and I have always found them to be one of the better PR agencies. I would certainly recommend their services to any business.
Karen Wilson, Senior Features Writer, The Journal, Evening Chronicle, Sunday Sun
The Yorkshire Post has a long standing relationship with Cool Blue and the columns which the PR team provides are a key part of our interiors coverage. Covering everything from seasonal trends to best buys, the columns are well written and sent on time. I hope the relationship will continue for a long time to come.
Sarah Freeman, Features Editor, The Yorkshire Post
The Task: Newcastle City Council was looking for an agency that could bring together three separate features of its sustainable travel initiative into a single branded campaign. The three aspects – Co-wheels car clubs, electric vehicle charging points and the Great Park and Ride – formed part of the council’s drive to reduce carbon emissions…Read more...
The Task: Go Smarter is an initiative run by the Tyne and Wear Integrated Transport Authority aimed at reducing traffic by encouraging people to leave the car at home and opt for more sustainable alternatives. Go Smarter needed an agency to provide a communications campaign aimed at boosting the number of people who walk or…Read more...
The Task: When Newcastle became one of the first ten cities in the UK to benefit from the £100m Urban Broadband Fund, it knew it would receive superfast broadband, plus public wireless internet access. The City Council was acutely aware of the growth potential this could bring – and tasked Cool Blue with delivering a…Read more...
BECAUSE THE BEST IS
YET TO COME...
Once again we proved our team’s excellence across the whole range of agency skills at the 2013 CIPR PRide awards - we picked up a record eight golds and five silvers!
So if you want the best advice, the best insights and the best creativity, leading to the best results... contact us.