Easy on the Bolly

Rachael Heath - January 30, 2012

It’s all in a day’s work here at Cool Blue. Sourcing celebrities for hire, a 3m high dome to be shipped to America and media training in Italy. And that’s just today. Now we realise some people, maybe even some of you reading this, are under the impression that the world of public relations is…

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‘Isles of Wonder’ at the Olympics

Elle Brunton - January 27, 2012

Trainspotting director Danny Boyle has unveiled his vision for the opening ceremony of the London 2012 Olympics today. The theme will be ‘Isles of Wonder’ and will reflect ‘the dark side of the industrial legacy of a land and the land’s recovery’. (bbc.co.uk/news) Oh good, because some people might have thought that a ceremony envisioned…

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victoria

How little times change

Ian Benet - January 18, 2012

Cast your mind back to May 2011 and the new word on everyone’s lips was ‘super injunction’, the court-imposed gagging order favoured by celebrities and philandering footballers. While the national press couldn’t mention the names of those involved, over 40,000 twitter users did.  The rights and wrongs of a non-existent privacy law captured the zeitgeist…

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jolly

What the Digital Economy Act means for the web

Mark Heward - January 10, 2012

As a Web Developer I’m obviously interested in developments to the laws that police the web’s use. Therefore back in 2010 I was particularly interested in the Digital Economy Act (DEA). At the time it was being discussed web users such as myself were very interested to see what the Government had planned. Twitter was…

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Add an A-lister for success

Sophie O'Mahony - January 4, 2012

As David Beckham launches his new collaboration with H&M this week, in his usual, understated way, it made me think about celebrity endorsements for brands. It really can be as simple as picking a well-known celebrity to work with your brand, create a product, and put their face (and in some cases body) on it! Of…

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