twitterteach

Social media skills training

Julie Martin - July 29, 2014

ENABLING a group of highly-qualified highly-knowledgeable professionals to feel more confident about using social media is all in a day’s work for team Cool Blue. Social media strategist Katie McNamara and I spent the afternoon showing an academic group how they could best use Twitter and LinkedIn to help reach businesses and key industrial leaders…

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Twitter-shopping

Twitter on a shopping spree

Élann Carel - July 24, 2014

Online shopping growth is easy to understand – who doesn’t love coveting item after item from the comfort of their own bed? So Twitter has jumped on the bandwagon with a run of serious purchases of its own. We’re predicted to up our online spending this year to a staggering £107 billion.  What they’re now…

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Emoji Excitement

Jess Mayhew - July 7, 2014

It’s one of the largest events of the year and is attracting a buzz all over the globe.  From television screens to print, social media to online news there’s no media outlet that hasn’t covered it.  The FIFA World Cup you ask?  No. The Commonwealth Games? Not quite. Mark the month of July in your…

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Clinkard Comp

The Giveaway That’s Getting People Snap Happy

Katie McNamara - June 20, 2014

Family footwear firm Charles Clinkard is celebrating its 90th anniversary with a special competition that’s set to give away thousands of pounds worth of shoes – and gather the UK’s largest collection of shoe selfies. The ‘win shoes for a year’ campaign invites customers to upload a picture featuring their favourite Clinkard shoes to a…

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Black-cab-protest

Uber protest backfires

Ian Benet - June 16, 2014

A protest by cabbies against the taxi app Uber appears to have spectacularly backfired after the app surged from number 26 to number three on the iTunes chart. London taxi drivers took to the streets in a go-slow on Wednesday to protest against the app which allows users to find a driver for cheaper than…

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