Britain’s first ‘social’ supermarket has opened in Goldthorpe, near Barnsley in Yorkshire and it will enable people with limited incomes to buy cut-price stock from major manufacturers that otherwise would have been thrown away. Members of Community Shop can buy good-quality, branded goods for a fraction of the usual shelf price, such as a Warburtons loaf for just 20p, or a tin of Heinz beans for 29p. The products from major chains such as Asda, Marks & Spencer and Morrisons are fit for consumption and in-date, but may have been rejected for a number of reasons, such as a problem with the labelling, or as a result of over-stocking. Let’s hope this pilot store works, it could be just what we need to tackle our massive food wastage issues.