As 2016 approaches, most of us take at least a cursory glance back over our shoulders and reflect on the year that’s just been. The good, the bad and the ugly. Maybe setting ourselves some goals for the year ahead, and making promises not to make the same mistakes in the future.
Facebook’s Year in Review has always provided the social media equivalent, creating a whistle-stop tour of users’ top Facebook photos from the past year. This year it’s been redesigned to look like a photo strip and is customisable too.
Essentially what this means is that you can choose which memories to include in your Year in Review. It’s the perfect feature for those Facebook users that like to create rose-tinted versions of their lives. We all know one!
Of course, that’s if you’re brave enough to press “go” and see just what you’ve posted in the last 12 months.
Personally, I hope Facebook extends the Year in Review function to its Pages, so that brands can use the feature. It’s a great tool to showcase activity across the year to followers, and another opportunity to promote product launches, CSR activity, news, features or collaborations.