We prepared by getting under the skin of Multiyork’s existing and potential customers with intense research that included a series of brand immersion workshops.

We then designed an aspirational campaign to take the brand forward and developed the supporting messages. Comprehensive and practical, it included new marketing and direct mail materials, in-store POS, PR and social media activity, an inspiring website redesign and guidelines for gorgeous photographic styling.

Services

  • Online Advertising
  • Email Marketing
  • Direct Mail
  • Radio
  • TV
  • Press Advertising
  • Inserts
  • Brochures
  • Photography
  • Art Direction
  • Brand Development
  • Graphic Design
  • Ambient
  • Experiential

Solutions and results

The results were good looking and effective – a brand identity that demonstrates the creativity and quality of Multiyork sofas.
Our continuing communications campaigns now keep the company closely in touch with a wide range of loyal customers, old and new.

15%

increase on sales year on year

25%

increase in store visits

200%

increase in swatch requests

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