Wine Cellars Less Ordinary
British-based Spiral Cellars is world renowned for the design and installation of premium wine cellars and rooms into luxury homes. With more than 35 years’ experience in creating wine storage that is in tune with opulent design schemes, the look and feel of all marketing materials for the company was paramount. In a niche industry where buyers demand the best, first impressions really count. Spiral Cellars initially contacted Cool Blue to update its seasonal magazine, which then led to our involvement in the design and development of multiple marketing materials.
Update the look and feel of the brand to convey the quality and excellence of the product, as well as effectively communicate core messages to target audiences through
a variety of print and digital media.
increase in website traffic
eyeballs reached through first edition of Cellar Life
increase in sales enquiries
After the redesign of the seasonal publication, it was clear to the Spiral Cellars team that they wanted this updated style translated across all marketing materials, both online and offline. We developed a new website, simple in style with a focus on beautiful images of the wine rooms and cellars – providing instant inspiration for any potential buyers entering the site.