We approached four leading interiors bloggers, challenging them to create something spectacular with a Voyage wall art design. The campaign generated beautiful and inspiring content that reached a passionate audience of interiors lovers.

Each blog post was a superb introduction to the brand, communicating campaign messages and recording the projects with aspirational lifestyle imagery. Bloggers were also asked to chat about their projects across social media, including Twitter and Instagram, using the hashtag #VoyageWallArtChallenge.

Services

  • Social Strategy
  • Content Creation
  • Blog Content

Solutions and results

The result was four unique features with a huge online reach that significantly increased brand awareness with the target audience, driving traffic to Voyage’s website and sparking conversations online.

160,000

Online reach

4,775

Twitter impressions

1,142

Instagram likes

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